Facebook Tracks Very Specific Details About Your Life. That’s How You Can Check

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The social network boasts nearly two billion users and offers a staggering amount of free content that keeps most of us engaged hours each day. The more time Facebook keeps users on the site, the more data it can collect on each of us. This data is what brings advertisers to the platform, and ultimately what puts dollars in Facebook’s pockets.

You can check your ad profile here. To see the information that best describes you, click Your Information > Your Categories. It should be relatively accurate. If not, you can delete ad groups you don’t think you belong in. Pro tip: if you think deleting all of them will lead to fewer ads, you’re wrong; it’ll just lead to the ads being more random.


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