Mark Zuckerberg Spent $10B On The Metaverse And Got This Silly Selfie

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Mark Zuckerberg

Zuckerberg posted a screenshot from Meta’s Horizon Worlds on Facebook earlier this week, saying that he’s “looking forward to seeing people explore and build immersive worlds” in the VR “metaverse.” The screenshot is not just bad: it is exquisitely bad. It is ironic clipart bad. It is stock-cratering, anyone-other-than-a-billionaire-CEO-would-immediately-be-fired-for-this bad. Meta spent $10 billion on developing whatever the hell it’s doing with the metaverse last year, and all it’s got to show for it is a baby doll-faced Zuckerberg hovering in front of a miniature Eiffel Tower.

As writer technollama highlighted on Twitter, a side-by-side comparison of 2007’s Second Life and 2022’s Horizon Worlds does not do Zuck any favors.

If I was the billionaire founder of one of the richest companies in the world, I would personally not advertise my revolutionary new software with a picture that looks embarrassing next to something that beat me to the punch 15 years ago. Second Life already has furries, early aughts goth haircuts, and the 2007 Scion xB; who the hell would pass all that up to look at a 10-foot-tall Eiffel Tower?

Perhaps the plan here is to set anticipations so low with dead-eyed virtual selfies that when Meta does actually show something significant from that $10 billion investment, mediocrity looks like a huge improvement. While virtual Zuckerberg is stuck trying to express one single human emotion, Fortnite is over here just casually being the pop culture metaverse people actually want.

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